consultation

Goh has worked as consultant  for private companies such as Maybank2u.com.my, CitySoft Technology Sdn Bhd, KRU Sdn Bhd., Advanced Research Technology Sdn Bhd. and Maya Artificial Intelligence Sdn Bhd.  From these research and consultation, three copyrights on MMU eBee ©2002, AINI ©2003, and iBot ©2005 (Intelligent Robot) has been secured.

 1Maybank Intelligent Customer Service or AgentM for Maybank2u.com.my, Maybank Sdn. Bhd, 2002 – 2006. In this project, the digital advertising initiatives used Intelligent Agent. The objective is to integrate and improve accessibility of Maybank2u services to Malaysian internet users. 
Visit Live Maybank AgentM Project

The strategic alliance aims to combine the strength of Malaysia’s leading bank with the world’s leading consumer portal and enable Maybank to be more powerfully engaged with consumers across multiple digital touch points and reach its target customers. To date, Maybank2u.com has over 3.8 million registered users and used by an average of 118,000 people each day. Monthly transactions average more than 24 million. A key part of this alliance includes Agent-M, a Windows Live agent like an assistant, serving as a customer service agent to Maybank customers. It will help the customers to get in touch with Maybank and access information such as current account as well as answer questions from the customers including general knowledge. Maybank’s vice president, head, virtual banking Ahmad Shareza Abdul Rahman said by just asking questions to Agent-M, it will help customers access their banking, payment, entertainment, or e-commerce needs conveniently and in real time. Agent-M will help Maybank2u reach over one million Windows Live Messenger users in Malaysia who send over 27 million instant messages a day. Moreover, with the expansion of this alliance, Maybank will be able to reach more consumers within the 7.4 million-strong MSN and Windows Live community in Malaysia, he said. “The objective is to integrate and improve accessibility of Maybank2u services to Malaysian internet users. This research has been published in the 2nd International Conference on Neural Network and Computational Intelligence (NCI 2004) at http://www.actapress.com/PaperInfo.aspx?PaperID=16045

2Consultation for the R&D Project, Advance Research Technology Sdn. Bhd, 2004. Project Consultants work closely with clients to ensure the engagement moves forward efficiently, providing support and addressing questions throughout the engagement.
3Consultation for the Development of Multimedia Content, KRU Berhad, 2004. Goh’s research called Artificial Intelligent Natural-language Identity has caught on the eye of KRU Motion Pictures Bhd. to develop multimedia content for a MMS system. The collaborating endeavour will feature a virtual Erra Fazira and probably other KRU artistes. Fans can then interact via MMS enabled phones with Avatars which are already pre-programmed with celebrity information.  
4Consultation for the Development of Intelligent Agent Character, Maya Artificial Intelligence Sdn Bhd., 2003. This consultancy project is to facilitate the company to develop an Information Kiosk, intelligent system  and intelligent kiosk design.
5Consultation for the R&D on FrontX Technology. This project granted a  grant from  Malaysia Technology Development Corporation (MTDC) and CitySoft Technology Sdn Bhd., 1999-2000.
Visit FrontX Technology website FRONTX (Front X-tension) is a new product invented to extend and transfer computer ports to the front panel of your PC system. Its modular design allows you to customize your own ports selection. The 3.25″ FRONTX Casing has 4 port holding bays, i.e. 1 large bay and 3 small bays. The FRONTX Port is simply an extension cable fitted onto a custom designed port holder (face plate), which can be slotted into the port holding bay. It’s that simple!! You can order online the products at http://www.frontx.com/order1.html

6Consultation on the development  for Penang War Museum. This project   proposal was prepared with full documents and funded through the costed work plan framework for  Penang War Museum Sdn Bhd and  presented  to Deputy Prime Minister, Dato Sri Abdulah Ahmad Badawi in 1999.
This project  granted 66 years leased of over 20 acres of land at No Lot 1350 Mukim 12, Batu Maung Daerah Barat Daya  11960 Pulau Pinang. The Penang War Museum was restored as a memorial to its dark days and opened to the public in 2002. Interesting fact: the 20-acre museum houses historical artifacts such as cannons and even features underground military tunnels and ammunition bunkers which are located nine meters underground. Some of these tunnels lead all the way to the sea as they once served as access routes to get to submarines. Navigating through these passageways sometimes forces one to walk or even crawl through very narrow, confined spaces.

On 16 August 2003, Penang’s war museum listed  among 10 most haunted sites  in Asia by National Geographic Channel reported  at Asia News Network. A production team from the channel was here in May to film a documentary at the museum, known locally as Bukit Hantu or Ghost Hill, said Penang war museum chief executive officer Johari Shafie. “They came to uncover our collection of historic accounts on this important historical site in Asia and to inspire a renewed interest in honouring our past, We are honoured and proud that our museum could bring out the ghostly feeling,” he said.

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